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Asia Pacific the most important growth market for wine

>> Tuesday, August 17, 2010

Euromonitor expects Asia Pacific to be the most important driver of new wine sales. It is expected to have a value growth (CAGR) of almost 5% and in volume 6%. It is also expected to be the second biggest market in total volume sales. Clearly the most attractive growth market.

North America is expected to have a similar value growth rate but with smaller volume growth (3%) and a much smaller total market size. North America is actually expected to be the second smallest market, beaten only by Australasia for smallest size.

Western Europe is clearly the biggest market in size, but is sagnat both in value and volume. But still biggest… Total volume growth world wide is expected to be 2% (CAGR).

(Source: Euromonitor International, Global Wine: Challenges and Opportunities Facing the Wine Industry)


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