Israeli wine? Swedish retailer tries (and fails) to be politically correct

The Swedish state-owned monopoly retailer of alcohol, Systembolaget, was criticised for selling Golan Heights wine under the country label “Israel”. They consulted with the Foreign Ministry which resulted in Systembolaget changing the country of origin in their catalogue to “Israeli occupied Syrian territory”. A representative for the opposition party Christian Democrats, Annelie Enochson, said the decision was unfair, treating Israel different from other countries, and represented a politicising of the state owned monopolist. Not too surprising though: The monopoly have a habit of running political campaigns since several years, although it usually has to do with alcohol politics (the recent campaign to influence EU policies on alcohol for example, infamously called “Dear Mr Barroso”). Read more in Jerusalem Post and in Decanter

Last minute update: in a very careful and politically correct press release the monopoly Systembolaget announces that they will henceforth use as country of origin for these wines … nothing!