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”It’s raining Swedes” in South Africa

>> Wednesday, October 20, 2010

Niel Pendock (twitter @NielPendock) thinks ’it is raining Swedes’ in his column in TimesLive.co.za. There are no less than three qualified sommeliers in South African restaurants: Josephine Gutentoft at Grande Roche, Joakim Hansi (”the dapper”) at the Round House in Camps Bay and Mia Mårtensson at Winery of Good Hope blogs.timeslive.co.za . As if that was not enough there was more rain recently in the form of two managers from the Swedish monopoly, Marie Nygren and Sara Norell, who came to talk about wine marketing to the south African wine industry. Everything has a reason of course: South Africa is the biggest supplier of wine to Sweden and Sweden is, if we remember right, South Africa’s third biggest export market. What they said (in addition to “we hope everyone will enjoy our work and do the world a bit better”): "Stieg Larsson and Systembolaget"

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