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More luxury Champagne

>> Tuesday, February 27, 2007

040923-140-4018Champagne is one of the few districts today that has no problems at all to sell its wines. The problem they have is rather to satisfy demand. There is virtually no possibility to increase production. All AOC land is already planted. The trend today is instead for the champagne producers to move towards even more exclusive brands: prestige cuvées, vintage champagnes and other luxury wines. With higher prices and higher margins. According to a recently published report the value of champagne shipments (sales measured in value) will rise with 40% between 2004 and 2008, but sales measured in volume will only go up with a bit more than 5% over the same period. So expect more strain on you purse if you’re a fizz lover.


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